It may come as no surprise that the effects of the Covid-19 pandemic are being felt across just about every industry imaginable, from air travel to manufacturing. Ride hailing is no different, and with people sheltering in place and working remotely, companies like Uber and Lyft are facing tough times.
Lyft, however, is taking the pandemic as an opportunity to expand their offerings. On March 26th the company confirmed that it initiated a pilot project which would let its drivers deliver medical supplies and meals. Such services are nothing new for the ride hailing industry, as Uber has long since been leading the charge with its UberEats service. Where Lyft differs, however, is that it has now partnered with Amazon in order to deliver packages and groceries for the e-commerce giant.
The announcement went out to drivers via email, with Lyft adding that it'll be sending out weekly notifications with "new information about driving, earning opportunities, and supporting your community."
It’s welcome news for Lyft drivers who have seen their wages plummet along with demand for rides. The precarious nature of work in the gig economy has made it difficult for many Lyft workers to seek financial assistance during the crisis, so both drivers and Lyft hope the pilot project will help ease the burden, all while providing a valuable and much needed service to the community during these difficult times.
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